29th Annual British Academy of Management Conference

Activity: Participating in or organising an event typesParticipation in conference

Description of Activity

Pluralist gender-role expectations in health advertising in the Philippines. Are advertising agencies ‘on-message’?
Period8 Sep 2015
Event typeConference
LocationPortsmouth, United KingdomShow on map

Keywords

  • HPV
  • advertising
  • ad agencies
  • social marketing
  • religiosity