Academy of Marketing Conference 2015

Activity: Participating in or organising an event typesParticipation in conference

Description of Activity

Modesty, motherhood and modernity: a cultural conundrum in need of a magic wand? Advertising the HPV vaccine to the modern Filipina.
Period7 Jul 2015
Event typeConference
LocationLimerick, IrelandShow on map
Degree of RecognitionInternational


  • HPV
  • religiosity
  • social marketing
  • behavioural interventions