Academy of Marketing Science – 2008 Cultural Perspectives in Marketing Conference

  • Pratik Modi (Presented paper)

    Activity: Participating in or organising an event types › Participation in conference

    Description of Activity

    Modi, Pratik and Debiprasad Mishra (16-19 January 2008), "An Exploratory Scale for Measuring Market Orientation of Nonprofit Organizations in India," The paper presented at the Academy of Marketing Science – 2008 Cultural Perspectives in Marketing Conference
    Period16 Jan 2008 → 19 Jan 2008
    Event typeConference
    LocationNew Orleans, United StatesShow on map