European Conference on Innovation and Entrepreneurship

Simms, C. (Presented paper), Trott, P. (Participant)

Activity: Participating in or organising an event typesParticipation in conference

Description of Activity

Simms, C. and Trott, P. (2009) “Understanding the product innovation process in the Fast Moving Consumer Goods Industry (FMCG): towards a comprehensive model of product & packaging development.”, European Conference on Innovation and Entrepreneurship (ECIE), Athens.
Period2009
Event typeConference
LocationAthens, Greece
Degree of RecognitionInternational