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GTM 2024: 14th Annual Global tech Mining Conference.
Walton, N.
(Presented paper)
Ozcan, S.
(Participant)
School of Strategy, Marketing and Innovation
Activity
:
Participating in or organising an event types
›
Participation in conference
Description of Activity
Conference Paper Presentation "An assessment of AI readiness for the adoption of AI technologies in organisations".
Period
16 Sept 2024
→
17 Sept 2024
Event type
Conference
Location
Berlin, Germany, Bavaria
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Degree of Recognition
International
Keywords
AI readiness, AI Adoption, TAM, TOEs, UTAUT
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