Women's football audiences

Christina Philippou

Centre for Innovative and Sustainable Finance
School of Accounting, Economics and Finance

Press/Media: Expert comment

Description

Provided expert commentary highlighting how some men’s football clubs are helping to bring their traditional fan base into the women’s soccer space by showcasing both teams simultanenously through newsletters, social media and jersey releases.

Period	1 Aug 2025

Media contributions

Title	The champion English women’s soccer team is scoring new fans — even men
Degree of recognition	International
Media name/outlet	Washington Post
Media type	Web
Country/Territory	United States
Date	1/08/25
Description	England’s women’s national team, the Lionesses, are two-time Euro champions, upstaging the English men who have failed to bring home a big trophy for 60 years.
URL	https://www.washingtonpost.com/world/2025/08/01/england-womens-soccer-champions-football/
Persons	Christina Philippou

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