Centre for Creative and Immersive XR

Organisation profile

Organisation profile

The Centre for Creative and Immersive Extended Reality (CCIXR) is the UK’s first integrated facility that brings together a full suite of the latest XR technologies under one roof. Building on our long-standing expertise in creative research and innovation, our world-leading facility places us at the forefront of innovations in the next generation of digital technologies of virtual, augmented and extended realities. From training solutions to immersive art, we’re supporting others to innovate with XR. As well as equipping our graduates with highly sought-after skills in a rapidly evolving field, CCIXR provides support for organisations to explore how XR can work for them.

The Centre for Creative and Immersive XR (CCIXR) aims to:
• Establish the CCIXR in the Solent region with world-class facilities and expertise in Virtual, Augmented and Mixed Realities, Volumetric Capture, Motion Capture and Photogrammetry – known collectively as eXtended Reality (XR) technologies.
• Contribute to establishing the Solent region as a prime location for innovative XR-enabled companies, so increasing inward investment and facilitating large scale industrially focused projects currently hosted outside the region.
• Deliver a step-change in R&D, innovation and uptake of XR technologies, through bringing universities and business together in easy access development facilities.
• Create a robust talent pipeline through undergraduate, graduate and business-facing training programmes to produce a skilled workforce able to capitalise on the increasing demand for cross-sector capabilities in XR technologies.
• Deliver adoption of XR technologies into multiple LEP priority industry sectors, leading to jobs and GVA creation (esp. Defence, Life Sciences & Healthcare, Digital Technologies, Digital Creative Industries, Construction, Clean/Green Technology).

UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. Our work contributes towards the following SDG(s):

  • SDG 2 - Zero Hunger
  • SDG 3 - Good Health and Well-being
  • SDG 6 - Clean Water and Sanitation
  • SDG 9 - Industry, Innovation, and Infrastructure
  • SDG 11 - Sustainable Cities and Communities
  • SDG 13 - Climate Action
  • SDG 14 - Life Below Water

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