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Personal profile


I graduated from Coventry University with a BA(Hons) in Graphic Design in 1999. Since then, I have worked in industry as both a full-time and freelance practitioner, predominantly within the specialist fields of packaging and branding.

I was awarded a PGCE in post-compulsory education and training at the University of Greenwich in 2005, which led to opportunities for me to lecture at various institutions on a part-time basis. 

I joined the University of Portsmouth in 2010 as a full-time lecturer on the highly successful, award-winning BA (Hons) Graphic Design course. 

I undertook a 2-year programme of part-time post graduate study in 2012, gaining a Masters with Distinction in Graphic Design at the London College of Communication in 2014.

I regularly publish visual research and self-initiated projects to a personal online platform www.graphicamusing.co.ukwhich I also use as a pedagogical resource within the various professional practice modules that I coordinate.  

I am a Fellow of the Higher Education Academy.   

Research Interests

My research interests are focused on exploring the existence of heraldic language within 21st Century British society. This includes looking at how heraldic language is used in corporate and cultural branding, and the parallels between the ancient practice of heraldry and the contemporary practice of brand identity design.

Further to this, I am currently researching the nature of visual histories, exploring the potential of graphic design as an innovative form of historiography. This has led to a co-authored published graphic research paper in The Poster, as well as a collaborative theory-practice workshop with students at Merz Akademie, Stuttgart. 

I also have research interests concerning graduate employability, with a focus on developing ways to make more meaningful links with industry. This has led to various media contributions and studio-based student projects in collaboration with industry partners.    

Teaching Responsibilities

Level 6 coordinator responsible for all administrative and organisational tasks in relation to this year group. 

Level 5 module coordinator for Professional Practice Identity & Branding, and Professional Practice Live Design Briefs. 

Delivering lectures, seminars, tutorials, and workshops across all levels of the BA(hons) Graphic Design course. Modules taught on include Research Informed Design Thinking, Introduction to Graphic Design, Ethical Design, Design Studio Practice, Major Project, and Promotion & Employability.

Additional roles include managing and developing links to course alumni and industry partners, organising course outreach activity, coordinating the BA(Hons) Graphic Design London show, organising external studio visits and international study trips, and interviewing prospective staff and students.

I have been a representative for the School of Art, Design and Performance on the Faculty Education and Student Experience Committee since 2018.

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 16 - Peace, Justice and Strong Institutions

Education/Academic qualification

MA, Graphic Design, University of the Arts London

Award Date: 25 Jul 2014

PG Cert, PGCE (PCET), University of Greenwich

Award Date: 14 Jul 2005

BA (Hons), Graphic Design, Coventry University

Award Date: 16 Jul 1999


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