Gajendra Liyanaarachchi

Search results

• 2020

  Online retailing and relationship marketing: evolution and theoretical insights into online retailing and relationship marketing

  Thaichon, P., Dharmesti, M., Quach, S., Liyanaarachchi, G. P., Weaven, S. & Ratten, V., 30 Oct 2020, Transforming Relationship Marketing. Thaichon, P. & Ratten, V. (eds.). 1st ed. Routledge, 15 p. (Routledge Advances in Management and Business Studies).

  Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review