If you made any changes in Pure these will be visible here soon.

Personal profile


I am a senior lecturer teaching branding and supervising PhD and masters students. I joined the Faculty of Business and Law in September 2011, following a career of over 20 years in marketing communication and branding roles in technology, local government and tourism. I combine teaching with public speaking coaching and specialise in preparting speakers for TED-style talks. 

Research Interests

My research interests include female leadership, advertising and transformative marketing.   

Expertise related to UN Sustainable Development Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 5 - Gender Equality

Education/Academic qualification

Ph.D., Sisters are doing it for themselves: Sisters are doing it for themselves: An exploration of the self-promotional work women undertake as they seek professional advancement

201919 Apr 2021


Dive into the research topics where Helen Thompson-Whiteside is active. These topic labels come from the works of this person. Together they form a unique fingerprint.
  • 1 Similar Profiles