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Personal profile


I am a Lecturer in Marketing at the University of Portsmouth. I have a Bachelor's degree in International Business Studies and Master's degree in Marketing Management. I am currently writing up my PhD thesis which is in the social customer relationship management area. 

My research interests lie in the areas of social media marketing, social CRM and B2B marketing. 


Education/Academic qualification

Master of Science, Marketing Management , Bournemouth University

Award Date: 18 Sept 2018

BA (Hons), International Business Studies , Bournemouth University

Award Date: 4 Jul 2017

Ph.D., Bournemouth University

28 Jan 2019 → …

Collaborations and top research areas from the last five years

Recent external collaboration on country/territory level. Dive into details by clicking on the dots or