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CERR: Colloquium on European Research in Retailing 2023
Sit, J., Acuti, D. & Nieto-Garcia, M.
Project: Research
Marta Nieto-Garcia
Dr
- Senior Lecturer, Faculty of Business & Law, School of Strategy, Marketing and Innovation
Accepting PhD Students
PhD projects
I have a number of ongoing projects in the areas of:
Online reputation and pricing
Peer-to-peer economy and collaborative consumption
Consumer behaviour and cause-related marketing