Highly accomplished academic with 9 years of teaching experience and a strong research background, offering expertise in Marketing. As a Senior Lecturer in Marketing at the Portsmouth Business School, University of Portsmouth, I am deeply committed to delivering exceptional instruction and fostering a stimulating learning environment. I possess a proven track record of successfully engaging students through innovative teaching methods. My dedication to academic excellence is reflected in my 15 research publications in esteemed journals such as the Journal of Interactive Marketing, Journal of Brand Management, and International Journal of Hospitality Management, all of which have significantly advanced the field. Additionally, I have actively mentored graduate students and collaborated with esteemed colleagues to enhance scholarly inquiry. With excellent communication skills and a passion for intellectual growth, I continuously strive to make a valuable contribution to the academic community.