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Personal profile


I am a Senior Lecturer in Entrepreneurship and Innovation in the Strategy, Enterprise and Innovation Subject Group, Faculty of Business and Law. I am also the Departmental Research Degree Coordinator. My current research examines entrepreneurship, innovation, and sustainability with a focus on small and medium-sized enterprises (SMEs). I am interested in applying fuzzy set qualitative comparative analysis (fsQCA) to examine the potential causal complexity with respect to innovation and entrepreneurship-related phenomenon.


I hold a PhD in Management from Lancaster University and an MSc in International Marketing Management from the Robert Gordon University. Prior to my academic career, I have ten years’ industry experience in Shenzhen, China.

Research Interests

My current research interests include entrepreneurship, innovation, and sustainability within the context of SMEs. I am also interested in the factors, such as the individual, team, firm, or policy factors, that contribute to the innovation and growth of SMEs.

Media Availability

I am happy to take calls and emails from the media on my research and am aware of the needs to respond to journalists in a timely manner. Please contact me directly at Shuangfa.huang1@port.ac.uk

Teaching Responsibilities

I teach undergraduate and postgraduate modules in the area of Entrepreneurial Development, New Product Development, and Business Venturing.

  • M30946 Entrepreneurial Development (Level 6)
  • M26850 Contemporary Issues in Product and Service Development (Level 6)
  • M24636 Entrepreneurship & Business Venturing (Level 7)

Expertise related to UN Sustainable Devlopment Goals

In 2015, UN member states agreed to 17 global Sustainable Development Goals (SDGs) to end poverty, protect the planet and ensure prosperity for all. This person’s work contributes towards the following SDG(s):

  • SDG 5 - Gender Equality
  • SDG 8 - Decent Work and Economic Growth


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