Optimising Budget Allocation in Top-Down Approaches: Incorporating Demand Uncertainty and Leveraging Historical Data for Enhanced Forecasting

Innovate UK - Accelerated Knowledge Transfer (AKT)

Project: 1878 – University of Portsmouth and ReThink Ltd

To develop a mathematical and AI-based methodology to tackle manual allocating and forecasting of complex budgets vs costs in the retail sector, utilising historical demand data which introduces potential uncertainties in real-time demand. This project will improve productivity and efficiency of budgeting across diverse locations and complex workforce hours.