Strategic Space: Building a UoP brand around ‘Advanced Imaging Labs’

The University of Portsmouth is engaged in several Space activities but moving forward we must bring these activities together under a common theme so that we can build a strong UoP brand, capability, and marketable offering. This project has involved a market analysis of companies in the region with space imaging needs. The market analysis activities have been:- Scope out the sector and potential users of the university’s facilities (build up a list of companies and contact emails for an online survey)- Background analysis of the sector / sectors (SIC data and secondary data analysis)- Market and sectoral analysis Online questionnaire to firms in space and users of space technology to find out their needs and requirements (including also potential for courses that would generate future labour supply)- Analysis- Final Report- Marketing and Comms