Case study on VHS, DVD, and Blu Ray

    Research output: Chapter in Book/Report/Conference proceedingChapter

    Abstract

    This case study examined the development and adoption of several film reproduction technologies over a longitudinal period, and provides insights into the factors influencing the success of each of these technologies.
    Original languageEnglish
    Title of host publicationInnovation Management and New Product Development
    PublisherPrentice Hall
    Number of pages4
    Publication statusAccepted for publication - 2011

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