Condé Nast - Strategic marketing in the media

    Research output: Working paper

    Abstract

    How does Condé Nast segment their UK markets and target and position themselves in the branded magazine market? The case study used for this essay is authored for non-commercial educational purposes and has no association with the brand featured.
    Original languageEnglish
    Number of pages33
    Publication statusPublished - 8 Aug 2017

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