Design and use of a Facebook 4 Urban Facelifts

The renewal of the 'urban look' (Urban Facelift) could play a crucial role for the development of the whole city. This study will analyse the case of the Palermo port area, which is considered as the 'face' of the city. Sicily is indeed an island, and therefore, because of its natural and infrastructural features, the sea is still its main connection with the world. For this reason, urban renovation in the city of Palermo has begun first with its coastal area. The tested methodology combines future urban faces with the present-state evaluation criteria by involving different stakeholders. Then, the urban faces are associated with possible and suitable future scenarios. In this way, an Urban Facelift strategy can be designed.