Developing new packaging for FMCG firms: an exploratory study

    Research output: Contribution to conferencePaperpeer-review

    Original languageEnglish
    Publication statusPublished - 2008
    EventThe 2nd International City Break Conference: Business and Economic Research - Athens, Greece
    Duration: 17 Oct 200820 Oct 2008

    Conference

    ConferenceThe 2nd International City Break Conference
    Country/TerritoryGreece
    CityAthens
    Period17/10/0820/10/08

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