Enhancing the Supply Chain in Organisations: The Pivotal Role of Reverse Logistics

Steffen Lehmann, R Hosseini, N Chileshe, N Rameezdeen

Research output: Chapter in Book/Report/Conference proceedingChapter (peer-reviewed)peer-review

Original languageEnglish
Title of host publicationHandbook of Research on Effective Marketing in Contemporary Globalism
Place of PublicationHershey, PA
PublisherIGI Global
ISBN (Print)978-1466662209
Publication statusPublished - 2014

Keywords

  • reverse logistics
  • marketing
  • contemporary globalism

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