Extension and validation of the novel destination brand equity model

Yuksel Ekinci*, Arnold Japutra, Sebastian Molinillo, Muzaffer Uysal

*Corresponding author for this work

Research output: Contribution to journalArticlepeer-review

704 Downloads (Pure)

Fingerprint

Dive into the research topics of 'Extension and validation of the novel destination brand equity model'. Together they form a unique fingerprint.

INIS

Social Sciences

Economics, Econometrics and Finance