Female role portrayals in Brazilian advertising: are outdated cultural stereotypes preventing change?

Karen Middleton, Sarah Turnbull, Mauro de Oliveira

Research output: Contribution to journal › Article › peer-review

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How advertising got ‘woke’ : the institutional role of advertising in the emergence of gender progressive market logics and practices
Author: Middleton, K., Apr 2022
Supervisor: Turnbull, S. L. (Supervisor), Thompson-Whiteside, H. (Supervisor) & Viglia, G. (Supervisor)
Student thesis: Doctoral Thesis

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