Marketing on the front line

Peter Reader

    Research output: Contribution to journalArticle

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    The article reviews changes in the higher education student market, with specific reference to the changes impacting on universities in August 2012. It considers the impact of higher fees; the ability of universities to recruit as many stduents who ganied ABB+ in their A-levels, or equivalent; and different impcats in different parts of the UK
    Original languageEnglish
    Pages (from-to)26-27
    Number of pages2
    JournalEducation Marketing
    Publication statusPublished - Nov 2012

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