Seeking country of origin information as an indicator of social status to make egoistical purchase decisions

Padmali Rodrigo; Hina Khan

doi:10.1007/978-3-319-10873-5_140

Seeking country of origin information as an indicator of social status to make egoistical purchase decisions

Padmali Rodrigo, Hina Khan

Lancaster University

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

Abstract

This study investigated elite Sri Lankan consumers’ egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers’ motives were influenced by their desire to boost their ego, power and enhance social standing.

Original language	English
Title of host publication	The sustainable global marketplace
Subtitle of host publication	proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference
Editors	Mary Conway Dato-on
Place of Publication	Cham
Publisher	Springer
Pages	248-250
ISBN (Electronic)	9783319108735
ISBN (Print)	9783319108728
DOIs	https://doi.org/10.1007/978-3-319-10873-5_140
Publication status	Published - 2014

Publication series

Name	Developments in marketing science: proceedings of the Academy of Marketing Science
Publisher	Springer

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10.1007/978-3-319-10873-5_140

Cite this

Rodrigo, P., & Khan, H. (2014). Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. In M. Conway Dato-on (Ed.), The sustainable global marketplace: proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference (pp. 248-250). (Developments in marketing science: proceedings of the Academy of Marketing Science ). Springer. https://doi.org/10.1007/978-3-319-10873-5_140

Rodrigo, Padmali ; Khan, Hina. / Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. The sustainable global marketplace: proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference. editor / Mary Conway Dato-on. Cham : Springer, 2014. pp. 248-250 (Developments in marketing science: proceedings of the Academy of Marketing Science ).

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title = "Seeking country of origin information as an indicator of social status to make egoistical purchase decisions",

abstract = "This study investigated elite Sri Lankan consumers{\textquoteright} egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers{\textquoteright} motives were influenced by their desire to boost their ego, power and enhance social standing.",

author = "Padmali Rodrigo and Hina Khan",

year = "2014",

doi = "10.1007/978-3-319-10873-5_140",

language = "English",

isbn = "9783319108728",

series = "Developments in marketing science: proceedings of the Academy of Marketing Science ",

publisher = "Springer",

pages = "248--250",

editor = "{Conway Dato-on}, Mary",

booktitle = "The sustainable global marketplace",

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Rodrigo, P & Khan, H 2014, Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. in M Conway Dato-on (ed.), The sustainable global marketplace: proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference. Developments in marketing science: proceedings of the Academy of Marketing Science , Springer, Cham, pp. 248-250. https://doi.org/10.1007/978-3-319-10873-5_140

Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. / Rodrigo, Padmali; Khan, Hina.
The sustainable global marketplace: proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference. ed. / Mary Conway Dato-on. Cham: Springer, 2014. p. 248-250 (Developments in marketing science: proceedings of the Academy of Marketing Science ).

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution

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AB - This study investigated elite Sri Lankan consumers’ egoistical purchase motives for seeking Country of Origin (COO) information when purchasing convenience, shopping and luxury goods for different occasions. 327 self-administered questionnaires were returned. The findings revealed the consumers’ motives were influenced by their desire to boost their ego, power and enhance social standing.

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DO - 10.1007/978-3-319-10873-5_140

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BT - The sustainable global marketplace

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PB - Springer

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Rodrigo P, Khan H. Seeking country of origin information as an indicator of social status to make egoistical purchase decisions. In Conway Dato-on M, editor, The sustainable global marketplace: proceedings of the 2011 Academy of Marketing Science (AMS) Annual Conference. Cham: Springer. 2014. p. 248-250. (Developments in marketing science: proceedings of the Academy of Marketing Science ). doi: 10.1007/978-3-319-10873-5_140

Seeking country of origin information as an indicator of social status to make egoistical purchase decisions

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