| Original language | English |
|---|---|
| Title of host publication | Sales management: theory and practice |
| Editors | B. Donaldson |
| Place of Publication | Basingstoke |
| Publisher | Palgrave Macmillan |
| Pages | 199-222 |
| Number of pages | 24 |
| ISBN (Print) | 9780333710432 |
| Publication status | Published - 1998 |
Selling in international markets
Colin Wheeler
Research output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review