The dark side of effectuation in a Key Account Management relationship

Phillip Jesse McGowan
, Chris Simms
, David Grant Pickernell
, Konstantinos Zisakis

Research output: Contribution to journal › Article › peer-review

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Dataset for 'The dark side of effectuation in a Key Account Management relationship'.
Simms, C. (Creator), McGowan, P. (Creator), Pickernell, D. (Creator) & Zisakis, K. (Creator), University of Portsmouth, 28 Oct 2020
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