TY - BOOK
T1 - The Problems & Opportunities of E-Commerce Returns
T2 - Managing Returns as a Profit Centre
AU - Jack, Lisa
AU - Frei, Regina
AU - Krzyzaniak, Sally-Ann Caroline
PY - 2019/1/1
Y1 - 2019/1/1
N2 - This study finds that returns from online sales, particularly returns to store, are seriously impacting company profits. A comprehensive investigation involved a desk study of 100 retailers’ online returns policies; a review of other existing studies; four in-depth case studies with major UK retailers, including over 25 interviews, observations and site visits; and another 17 structured interviews in the UK and Europe.
AB - This study finds that returns from online sales, particularly returns to store, are seriously impacting company profits. A comprehensive investigation involved a desk study of 100 retailers’ online returns policies; a review of other existing studies; four in-depth case studies with major UK retailers, including over 25 interviews, observations and site visits; and another 17 structured interviews in the UK and Europe.
M3 - Commissioned report
BT - The Problems & Opportunities of E-Commerce Returns
PB - ECR Retail Loss Group
ER -