What drives m-learning? An empirical investigation of university student perceptions in Pakistan

Shakeel Iqbal, Zeeshan Ahmed Bhatti

Research output: Contribution to journalArticlepeer-review

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Abstract

M-learning is gaining popularity in formal and informal education, both in developed and developing countries. Specifically it can be an effective tool to overcome digital divide in developing countries. The success of m-learning at tertiary level depends on the perception of students towards this form of learning. A scientific approach was used in this study to explore the critical factors responsible for m-learning adoption among university students. The findings of this study, based on 628 valid survey responses, have both theoretical and practical implications for researchers and policy-makers.
Original languageEnglish
Pages (from-to)730-746
Number of pages17
JournalHigher Education Research & Development
Volume36
Issue number4
Early online date11 Oct 2016
DOIs
Publication statusPublished - 7 Jun 2017

Keywords

  • m-learning adoption
  • TAM
  • developing countries
  • adoption factors

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