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Marketing and Sales

Organisational unit: Subject Group

  1. 2018
  2. Published

    Are employability and entrepreneurial measures for higher education relevant? Introducing AGILE reflection

    Mrs Karen Knibbs, 1 Dec 2018, In : Industry and Higher Education. 32, 6, p. 375-390

    Research output: Contribution to journalArticle

  3. Early online

    Conceptualising and validating the social capital construct in consumer-initiated online brand communities (COBCs)

    Dr Stacey Li, Mr Pratik Modi, Dr Meng Shan Wu, Chen, C-H. S. & Nguyen, B., 28 Nov 2018, In : Technological Forecasting and Social Change.

    Research output: Contribution to journalArticle

  4. Accepted for publication

    Consumer engagement in online brand communities: the moderating role of personal values

    Marbach, J., Lages, C., Dr Dan Nunan & Ekinci, Y., 2 Nov 2018, (Accepted for publication) In : European Journal of Marketing.

    Research output: Contribution to journalArticle

  5. Published

    Politics of memories: identity construction in museums

    Carol Zhang, Xiao, H., Morgan, N. & Ly, T. P., 1 Nov 2018, In : Annals of Tourism Research. 73, p. 116-130

    Research output: Contribution to journalArticle

  6. Accepted for publication

    Exploring doctoral students’ expectations of work-based skills training

    Candy, J., Dr Padmali Rodrigo & Dr Sarah Turnbull, 3 Oct 2018, (Accepted for publication) In : Higher Education Skills and Work Based Learning.

    Research output: Contribution to journalArticle

  7. Published

    Residents’ place image: a meaningful psychographic variable for tourism segmentation?

    stylidis, D., Dr Jason Sit & Biran, A., Oct 2018, In : Journal of Travel & Tourism Marketing. p. 715-725

    Research output: Contribution to journalArticle

  8. Early online

    The dimensions of hotel customer ratings that boost RevPAR

    Ms Marta Nieto-Garcia, Resce, G., Professor Alessio Ishizaka, Occhiocupo, N. & Dr Giampaolo Viglia, 22 Sep 2018, In : International Journal of Hospitality Management.

    Research output: Contribution to journalArticle

  9. Accepted for publication

    Loss or gain? The role of message framing in hotel guests’ recycling behaviour

    Grazzini , L., Dr Padmali Rodrigo, Aiello, G. & Dr Giampaolo Viglia, 17 Sep 2018, (Accepted for publication) In : Journal of Sustainable Tourism.

    Research output: Contribution to journalArticle

  10. Accepted for publication

    Digitally facilitated newspaper consumption and value co-creation

    Chen, C-H. S., Dr Meng Shan Wu, Nguyen, B. & Dr Stacey Li, 14 Sep 2018, (Accepted for publication) In : The Bottom Line.

    Research output: Contribution to journalArticle

  11. Published

    Size does matter: effects of in-game advertising stimuli on brand recall and brand recognition

    Chaney, I., Hosany, S., Dr Meng Shan Wu, Chen, C-H. S. & Nguyen, B., 1 Sep 2018, In : Computers in Human Behavior. 86, p. 311-318 8 p.

    Research output: Contribution to journalArticle

  12. Accepted for publication

    The impact of effectuation on the buying decisions of small firms

    Mr Phillip Jesse McGowan, 27 Aug 2018, (Accepted for publication) In : IMP Journal.

    Research output: Contribution to journalArticle

  13. Early online

    An investigation into on-sourcing of advertising creativity in an emerging economy: the case of the United Arab Emirates

    Dr Liza Howe-Walsh, Dr Sarah Turnbull & Budhwar, P., 3 Aug 2018, In : Journal of Business Research. 9 p.

    Research output: Contribution to journalArticle

  14. Early online

    Effects of face images and face pareidolia on consumers’ responses to print advertising

    Guido, G., Pichierri, M., Dr Giovanni Pino & Nataraajan, R., 19 Jul 2018, In : Journal of Advertising Research.

    Research output: Contribution to journalArticle

  15. Published

    Shopper experience with non-competitive webrooming: an empirical investigation into the home retail industry in Thailand

    Dr Jason Sit, Pakdeenok, S. P. & Pallant, J., 16 Jul 2018.

    Research output: Contribution to conferenceAbstract

  16. Published

    Humanize your business. The role of personal reputation in the sharing economy

    Mauri, A. G., Minazzi, R., Ms Marta Nieto-Garcia & Dr Giampaolo Viglia, 1 Jul 2018, In : International Journal of Hospitality Management. 73, p. 36-43 8 p.

    Research output: Contribution to journalArticle

  17. Published

    Exploring motivations for adopting plant-based diet: the mean-end chain approach

    Dr Mahsa Ghaffari, Dr Padmali Rodrigo & Ekinci, Y., Jul 2018.

    Research output: Contribution to conferenceAbstract

  18. Early online

    How handwriting reduces negative online ratings

    Tassiello, V., Dr Giampaolo Viglia & Mattila, A. S., 7 Jun 2018, In : Annals of Tourism Research.

    Research output: Contribution to journalArticle

  19. Published

    Assessing validity of consumer-based brand equity models for tourism destinations

    Molinillo, S., Ekinci, Y., Japutra, A. & Dr Sarah Turnbull, Jun 2018.

    Research output: Contribution to conferenceAbstract

  20. Published
  21. Early online

    Which resources and capabilities underpin strategic key account management?

    Guesalaga, R., Gabrielsson, M., Dr Beth Rogers, Ryals, L. & Marcos Cuevas, J., 25 May 2018, In : Industrial Marketing Management. 13 p.

    Research output: Contribution to journalArticle

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