Mrs Judith Fletcher-Brown
Senior Lecturer
- 2020
- Accepted for publication
How women in the UAE enact entrepreneurial identities to build legitimacy
Mrs Helen Thompson-Whiteside, Dr Sarah Turnbull & Mrs Judith Fletcher-Brown, 17 Nov 2020, (Accepted for publication) In: International Small Business Journal.Research output: Contribution to journal › Article › peer-review
- Early online
Mobile technology to give resource-based knowledge management advantage, to community health nurses in an emerging economies context
Mrs Judith Fletcher-Brown, Miss Diane Carter, Vijay Pereira & Rajesh Chandwani, 10 Aug 2020, In: Journal of Knowledge Management.Research output: Contribution to journal › Article › peer-review
- Early online
Vulnerable consumer engagement: how corporate social media can facilitate the replenishment of depleted resources
Mrs Judith Fletcher-Brown, Dr Sarah Turnbull, Professor Giampaolo Viglia, Tom Chen & Vijay Pereira, 14 Jul 2020, In: International Journal of Research in Marketing. 0, p. 0 0.Research output: Contribution to journal › Article › peer-review
- 2019
- Published
- Early online
Reflexivity and the challenges of collecting sensitive data in India: a research note
Mrs Judith Fletcher-Brown, 9 Feb 2019, In: Qualitative Research. 11 p.Research output: Contribution to journal › Article › peer-review
- 2018
- Published
Health marketing in an emerging market: the critical role of signaling theory in breast cancer awareness
Mrs Judith Fletcher-Brown, Vijay Pereira & Munyaradzi W. Nyadzayo, 1 May 2018, In: Journal of Business Research. 86, p. 416-434 19 p., 0.Research output: Contribution to journal › Article › peer-review
- 2017
- Published
Confronting breast cancer is crucial to India’s economic development
Mrs Judith Fletcher-Brown, 10 Oct 2017, The Conversation.Research output: Contribution to specialist publication › Article
- 2015
- Published
Is negotiating social change a corporate responsibility? Fact or fiction? A working paper
Mrs Judith Fletcher-Brown & Vijay Pereira, 13 Dec 2015.Research output: Contribution to conference › Paper › peer-review
- Published
- Published
- Published
Investigating interdisciplinary health interventions in India breast cancer campaigns
Mrs Judith Fletcher-Brown, 2 Sep 2015.Research output: Contribution to conference › Paper › peer-review
- Published
Modesty, motherhood and modernity: a cultural conundrum in need of a magic wand? Advertising the HPV vaccine to the modern Filipina
Mrs Judith Fletcher-Brown, 9 Jul 2015, 2015 Academy of Marketing Conference - the magic in marketing. O'Malley, L. (ed.). Academy of MarketingResearch output: Chapter in Book/Report/Conference proceeding › Chapter (peer-reviewed) › peer-review
- Published
Developing 'employagility': the 3Es case for live-client learning
Mrs Judith Fletcher-Brown, Karen Knibbs & Mrs Karen Middleton, 5 May 2015, In: Higher Education Skills and Work Based Learning. 5, 2, p. 181-195 14 p., 2042-3896.Research output: Contribution to journal › Article › peer-review
- Published
Employability is dead - long live EmployaGility!
Karen Knibbs, Mrs Judith Fletcher-Brown & Mrs Karen Middleton, 28 Apr 2015, p. 1. 1 p.Research output: Contribution to conference › Paper › peer-review
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