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Faith in the future: on a mission to integrate sustainability into management theory and practice

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Faith in the future: on a mission to integrate sustainability into management theory and practice. / Martinez, Fabien; Peattie, Ken; Vazquez-Brust, Diego Alfonso.

In: Futures, 20.10.2020.

Research output: Contribution to journalArticlepeer-review

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@article{7a28780c19154f8897b62b5c93e0d6c6,
title = "Faith in the future: on a mission to integrate sustainability into management theory and practice",
abstract = "This paper considers the future transformation of management theory and practice towards greater sustainability by framing it as a battle of competing faiths rather than logics. We apply the lens of {\textquoteleft}syncretism{\textquoteright}, a process that describes religious faith interactions to understand the critical role of {\textquoteleft}missionaries{\textquoteright} and {\textquoteleft}believers{\textquoteright} in business progress towards sustainability. Using analogical reasoning, we argue that business missionaries and believers are characterised by varying levels of (1) sensibility to sustainability issues and (2) capacity to open themselves to {\textquoteleft}external{\textquoteright} idea systems and worldviews. The type of relationships that are developed amongst these agents may critically shape a firm{\textquoteright}s sustainability performance. The article ends with an outline of implications for the future of corporate sustainability practice, research and theory.",
keywords = "Corporate sustainability, missionaries, believers, syncretism, management paradigms, analogical reasoning, embargoover12",
author = "Fabien Martinez and Ken Peattie and Vazquez-Brust, {Diego Alfonso}",
note = "24 months embargo. Elsevier.",
year = "2020",
month = oct,
day = "20",
language = "English",
journal = "Futures",
issn = "0016-3287",
publisher = "Elsevier Limited",

}

RIS

TY - JOUR

T1 - Faith in the future: on a mission to integrate sustainability into management theory and practice

AU - Martinez, Fabien

AU - Peattie, Ken

AU - Vazquez-Brust, Diego Alfonso

N1 - 24 months embargo. Elsevier.

PY - 2020/10/20

Y1 - 2020/10/20

N2 - This paper considers the future transformation of management theory and practice towards greater sustainability by framing it as a battle of competing faiths rather than logics. We apply the lens of ‘syncretism’, a process that describes religious faith interactions to understand the critical role of ‘missionaries’ and ‘believers’ in business progress towards sustainability. Using analogical reasoning, we argue that business missionaries and believers are characterised by varying levels of (1) sensibility to sustainability issues and (2) capacity to open themselves to ‘external’ idea systems and worldviews. The type of relationships that are developed amongst these agents may critically shape a firm’s sustainability performance. The article ends with an outline of implications for the future of corporate sustainability practice, research and theory.

AB - This paper considers the future transformation of management theory and practice towards greater sustainability by framing it as a battle of competing faiths rather than logics. We apply the lens of ‘syncretism’, a process that describes religious faith interactions to understand the critical role of ‘missionaries’ and ‘believers’ in business progress towards sustainability. Using analogical reasoning, we argue that business missionaries and believers are characterised by varying levels of (1) sensibility to sustainability issues and (2) capacity to open themselves to ‘external’ idea systems and worldviews. The type of relationships that are developed amongst these agents may critically shape a firm’s sustainability performance. The article ends with an outline of implications for the future of corporate sustainability practice, research and theory.

KW - Corporate sustainability

KW - missionaries

KW - believers

KW - syncretism

KW - management paradigms

KW - analogical reasoning

KW - embargoover12

M3 - Article

JO - Futures

JF - Futures

SN - 0016-3287

ER -

ID: 23064176